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Marketing
Prague, Czech Republic
Full-Time
Hybrid

Digital Marketing Specialist

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About Dronetag
At Dronetag, we develop cutting-edge technology for safe, efficient, and transparent drone operations. We specialize in remote identification, real-time monitoring, drone detection, and fleet management - fully aligned with evolving global aviation regulations. Our hardware and software tools help integrate drones into shared airspace and provide vital data to emergency responders, aviation authorities, and critical infrastructure operators. Dronetag products are used in over 40 countries, including by the armed forces of more than 15 nations, supporting tactical missions, training, and situational awareness in the field.
We believe the future of aviation is unmanned - and we’re helping shape it with smart mobility and airspace safety solutions. Our team is based in a villa near the Flora metro in Prague, where we recently expanded into a larger space. We enjoy grilling together, hosting LAN parties, going bowling, or relaxing at a cabin - our team events are always optional, but we want you to feel at home. Didn’t find a role that fits you? Reach out anyway - we might be looking for you. You can learn more about us in Wired, Forbes, CzechCrunch, or on StartupJobs.
O Dronetagu
V Dronetagu vyvíjíme špičkové technologie pro bezpečný, efektivní a transparentní provoz dronů. Specializujeme se na dálkovou identifikaci, monitorování v reálném čase, detekci dronů a správu flotil – v souladu s globálními předpisy. Naše zařízení pomáhají integrovat drony do vzdušného prostoru a poskytují důležitá data záchranným složkám, leteckým úřadům i provozovatelům kritické infrastruktury. Produkty Dronetag využívají zákazníci ve více než 40 zemích světa – včetně armád více než 15 států, kde podporují taktické operace i situační povědomí v terénu.
Věříme, že budoucnost letectví je bezpilotní – a díky našim řešením ji pomáháme utvářet. Sídlíme ve vile na Vinohradech, nedaleko metra Flora, kde jsme se nedávno rozrostli do větších prostor. Rádi spolu grilujeme, hrajeme LANky, chodíme na bowling nebo na chatu – teambuildingy jsou dobrovolné, hlavní je, aby ti s námi bylo dobře. Pokud tě nezaujala žádná aktuální pozice, ozvi se i tak. Možná hledáme právě tebe. Více o nás najdeš ve Wired, Forbesu, CzechCrunchi nebo v rozhovoru na StartupJobs – a třeba i v podcastu o dronech, kde sdílí své začátky náš CEO Lukáš.

You'll own how Dronetag shows up across every digital channel. LinkedIn, newsletter, web, e-shop, paid. You'll also own the numbers behind those channels: analytics, attribution, what's working and what isn't. Marketing is being built into a strategic function at Dronetag, and this role is the main communication pillar.

What you'll own

  • All recurring channels. LinkedIn, newsletter (Mailchimp), Instagram / Facebook / X, YouTube, e-shop. You set the cadence, write or edit, schedule, monitor engagement.
  • Web and e-shop tactical layer. CMS updates, new product page launches, e-shop merchandising, SEO fundamentals, conversion optimisation. You don't own the design or deeper UX, but you own the words and the structure.
  • Analytics, end-to-end. GA4, GTM, Search Console, UTM discipline across the team. You read the numbers and you say what they mean, not just what they show. External specialist support is available for deeper audits and setup.
  • Paid acquisition coordination. Brief external vendors, review campaigns, provide feedback.
  • Channel-side content production. When a brief comes in, you turn it into channel-ready output: headlines, formats, length, hooks. AI-assisted, but you're the editor.
  • Monthly channel performance report. Numbers plus interpretation. Two to three bullets on what the data means and what we should change.
  • Selected digital partnerships. Sponsorships, integration partner co-marketing on digital, similar.

What success looks like

  • Channel cadence runs without daily steering. Quality gets reviewed, not whether things ship.
  • Your monthly report is read in five minutes and produces at least one decision.
  • The paid agency relationship moves from “they decide” to “we steer, they execute”.
  • At least one channel experiment per quarter, with a clear result – kept, killed, or scaled.
  • Web content stays current with product reality.

Who you'll work with

  • Head of Marketing – your direct manager. Sets focus, owns the editorial bar.
  • Graphic Designer – you'll brief on visuals for your channels.
  • Sales – for event-driven campaigns and customer feedback that should shape messaging.
  • UX designer – web optimisation and heavier Webflow work; sits within Product.
  • Product team – Source of Truth for what's sellable, what's new, what's sensitive, what's not yet public.

What we're looking for

Must-have

  • 3+ years in digital marketing with hands-on ownership of multiple channels.
  • Real analytics literacy. You don't just open GA4 – you find the broken event, the leaking funnel, the underweighted source.
  • LinkedIn for B2B. You know how to write a hook that earns the read past the first line.
  • Newsletter platform experience (Mailchimp ideal, others a plus).
  • CMS hands-on. Webflow preferred. If not Webflow, a clear example of comparable platform work.
  • UTM discipline and conversion tracking experience.
  • English to publishable standard.

Nice to have

  • B2B tech or hardware background.
  • Paid ads hands-on (not just agency coordination).
  • SEO fundamentals beyond on-page basics.
  • Defence, aviation, dronetech, or other regulated-industry exposure.
  • Experience using AI tools in content production – we use them daily.

What we offer

  • Real autonomy and ownership in a 50-person tech company that's scaling fast. No bureaucracy between you and the founders.
  • A core role on a small, focused marketing team. You'll shape how Dronetag shows up to the market.
  • Working on technology that matters. Drone airspace is a real category.
  • Office in Prague, flexible setup.
  • Learning budget (courses, conferences, workshops).
  • Direct interface with sales, product, R&D, and leadership.

How to apply

Send us your LinkedIn profile or CV, tell us what you can do, and don’t forget to mention the projects you’ve worked on before.

No need for a cover letter, just fill out the form below or drop us an email at career@dronetag.com.

Apply for

Digital Marketing Specialist

at Dronetag

Apply now

Přihlášení na pozici

Digital Marketing Specialist

v Dronetag

Apply now

The
Hiring Process

1
First say: Helloooo…?!
Send us your CV or LinkedIn. If you include a link to a project you’re proud of (or a funny meme), you get bonus points.
2
Next step: "Can you do it?"
A technical interview or a small task. We want to see how you think, not if you memorized a textbook. No whiteboard torture either, we promise.
3
The vibe check
Meet the team, see the office, maybe play a game of table football. If we all leave the room smiling, you’re hired (so let us win!)

Náborový
Proces

1
Ahoooj…?!
Pošli nám své CV nebo LinkedIn. Přidáš odkaz na projekt, na který jsi hrdý/á (nebo vtipný meme)? Máš body navíc.
2
Další krok: „Zvládneš to?“
Technický pohovor nebo menší úkol. Nezajímá nás, co máš nabiflované. Chceme vidět, jak přemýšlíš. A neboj, whiteboardové mučení u nás nefrčí, slibujeme.
3
Vibe check
Seznámíš se s týmem, mrkneš na kancelář a možná si dáme stolní fotbálek. Když všichni odejdeme s úsměvem, jsi náš (a když nás necháš vyhrát, máš plus).

Digital Marketing Specialist

Marketing
Prague, Czech Republic
Full-Time
Hybrid
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FAQ

What is a Remote ID, and why do I need it?

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Take Off with Dronetag Now

Whatever your airspace needs, we’ll help you find the right setup from hardware to integration.